Cynthia Lanciloti - Kraft Fine Homes | Newton, MA Real Estate, Waltham, MA Real Estate


There is no reason to stress about the home selling journey. In fact, there are many things you can do to enjoy a quick, seamless property selling experience.

Now, let's take a look at three tips to help you streamline the home selling journey.

1. Enhance Your House's Curb Appeal

Curb appeal is a key part of the house selling process. If your residence boasts amazing curb appeal, you may be able to speed up the home selling cycle.

To enhance your house's curb appeal, you may want to mow the lawn, trim the hedges and perform other lawn maintenance tasks. Also, it may be beneficial to fix any cracked or damaged siding and conduct other home exterior repairs to bolster your house's appearance.

If you require assistance with home exterior projects, you may want to reach out to professional contractors too. That way, you can receive expert support as you upgrade your home's curb appeal.

2. Eliminate Clutter

For those who have a large assortment of items that are longer needed, there may be no time like the present to get rid of these items. By doing so, you can show off the true size of your living space to prospective buyers.

If you are in a rush to eliminate clutter, you can host a yard sale or sell excess items online. Or, you may want to donate excess items to a local charity or give them to family members or friends.

In addition, if there are items you want to keep but store outside your house, you can rent a storage unit. With a storage unit at your disposal, you can secure a broad array of items until your residence sells.

3. Collaborate with a Real Estate Agent

A real estate agent can help you navigate the home selling cycle and will go the extra mile to ensure you can quickly and effortlessly sell your house. As such, if you work with a real estate agent, you can achieve the best-possible results throughout the home selling journey.

Usually, a real estate agent will meet with you, learn about your house selling goals and help you plan accordingly. Once a home selling strategy is in place, you and a real estate agent can work to put this plan into action. Then, you and a real estate agent can work together to enjoy a fast, profitable home selling experience.

As you proceed along the home selling journey, a real estate agent is happy to provide plenty of assistance. Therefore, if you are unsure about how to price your residence, a real estate agent will help you establish an aggressive initial asking price. On the other hand, if you are uncertain about whether to accept an offer to purchase your residence, a real estate agent can help you make an informed decision.

Ready to enjoy a quick and easy home selling experience? Take advantage of the aforementioned tips, and you can navigate the home selling journey like a pro.


An engaging home listing can play a key role in your ability to sell your house. If your listing hits the mark with potential buyers, the likelihood increases that buyers will set up showings to view your residence. And as a result, it may be only a matter of time before you receive multiple offers to purchase your house.

Ultimately, creating an engaging home listing can be simple – here are three tips to help you craft an effective listing for your residence.

1. Provide Accurate Information About Your Home

A home listing often introduces a buyer to a house. If a listing includes accurate information about a residence, a buyer may be inclined to check out a particular house sooner rather than later.

Remember, it is your duty as a home seller to help a buyer make an informed decision about whether to pursue your residence. If you include accurate information about your house's age and condition in your listing, you can make it easy for a homebuyer to determine whether your residence is the right choice based on his or her individual needs.

2. Include High-Resolution Photos of Your Home

An engaging home listing includes lots of relevant information about a home. At the same time, this listing should feature plenty of high-resolution photos that showcase the true size and beauty of each room of your residence.

If possible, take photographs that can help buyers envision what it is like to walk through your house. You may want to clean your home from top to bottom and remove clutter before you take these photos as well.

For those who want extra help with real estate photography, you can always hire a professional photographer. Because if you have a real estate photographer at your side, you can reap the benefits of top-notch photographs that can be incorporated into your home listing.

3. Keep Your Home Listing Simple

There is no need to use big words or complex phrases to try to differentiate your home listing from others. Instead, keep things simple, and homebuyers can decide for themselves whether to move forward with a home showing.

Lastly, if you need help crafting an engaging home listing, you can always reach out to a real estate agent for assistance. This housing market professional can provide expert guidance throughout the home selling journey and ensure you can achieve the optimal results.

A real estate agent will learn about your home and help you put together an informative home listing. He or she also will set up home showings and open house events to promote your residence to prospective buyers. And if you receive an offer to purchase your house, a real estate agent can help you review this proposal and determine the best course of action.

Ready to add your house to the real estate market? Use the aforementioned tips, and you can create an engaging listing to help your house stand out to dozens of potential buyers.


Navigating the home selling journey can be difficult, regardless of whether you're an experienced or first-time property seller. Fortunately, we're here to help you limit the possibility of encountering home selling problems that otherwise may prevent you from achieving your desired results.

Now, let's take a look at three tips to help you avoid risks during the home selling journey.

1. Learn About the Housing Market

What sets your residence apart from others on the real estate market? Ultimately, if you allocate time and resources to learn about the local real estate sector, you can promote your residence to the right groups of prospective buyers.

Take a look at the prices of homes that are similar to your own and are located in your city or town. With this real estate market information, you can narrow the price range for your residence.

Also, check out the prices of recently sold houses in your area and find out how long these homes were available before they were sold. This real estate market information will enable you to determine whether you're about to enter a buyer's or seller's market.

2. Establish an Aggressive Price for Your House

An aggressive initial home asking price can be a difference-maker during the home selling journey. Because if you have an aggressive asking price in place for your home, you could boost the likelihood of a fast house sale.

Conducting a home appraisal enables you to understand the value of your house based on its age, condition and the current state of the housing market. This appraisal is performed by a property expert, and it may help you establish an aggressive initial home asking price from day one of the home selling journey.

In addition, it may be beneficial to complete a home inspection. If a home inspector analyzes your residence both inside and out, he or she can help you identify potential problems. Then, you can perform various home upgrades to boost the value of your home.

3. Remain Flexible

The home selling journey typically varies from seller to seller. However, if you remain flexible as you proceed along this journey, you may be better equipped than other home sellers to identify and address problems before they escalate.

If you require extra assistance during the home selling journey, you may want to hire a real estate agent as well. This housing market professional can guide you along the home selling journey and take the guesswork out of listing your residence.

A real estate agent will help you add your residence to the housing market, promote your house to potential buyers and set up open house events and home showings. Plus, if you receive an offer to purchase your residence, a real estate agent will help you review this proposal and make an informed home selling decision.

Avoid problems throughout the home selling journey – use the aforementioned tips, and you can quickly detect and resolve any potential home selling issues.


Today’s home buyers see hundreds if not thousands of real estate photos when they’re in the market. Odds are that they’ll eliminate a number of homes from their search before ever even setting foot in them.

As you can imagine, that makes your home listing’s photographs all the more important to securing solid leads on your house.

In spite of the importance of photographs, a number of sellers get them wrong. To ensure that your home listing’s photos make a great first impression, we’re going to take a look at some of the common mistakes to avoid in your listing photography.

1. Not taking enough photos

In the age of digital photography, you can never take too many pictures. Experiment with different lighting, setups, and angles, and don’t be afraid to take as many photos as necessary to get the shots you want.

2. Going overboard with the uploads

It might be tempting to upload all of the pictures you took of your home, but it could hurt your overall presentation. Sort carefully through your pictures and pick one or two photos that best showcase each room and another one to three photos of the home’s exterior and land.

Visitors to your listing will get bored and click away if you have a slideshow with hundreds of images. Make it easy for them to find exactly what they’re looking for by limiting the number of total photos of your home.

3. Avoid close-ups

Your home should be spotlessly clean and tidy when taking photos. However, that doesn’t mean you need to get up close to each object in your home to take photos. Try to take wide shots that make your home feel spacious and welcoming.

4. Look out for mirrors and reflections and other distractions

If there’s one way to ruin an otherwise serene photo of your home, it’s when you spot the photographer accidentally showing up in the shot. Plan your angles so that you don’t get any flashes, glare, or reflections in your photographs.

And, while we’re on the topic of distractions, it’s a good idea to take your pets out of the room before your start shooting. Remember, potential home buyers don’t love your dog or cat like you do.

5. Don’t settle with your first shots

The different (or lack) of lighting your home receives throughout the day can make or break your photos. Try taking photos of your home at midday, when there are the least amount of shadows. Then, shoot some photos at golden hour (just before the sun sets) to capture warm tones. Finally, right after dusk, turn the lights on in your home and take some shots from outside. These photos give the illusion of a warm, cozy place where the light is always on.


Evaluating the buyer's perspective is a must for anyone who want to achieve the optimal results during the house selling journey. Because if you understand the buyer's perspective, you can promote your residence to the right groups of individuals at all times. And as a result, you should have no trouble generating lots of interest in your house.

Now, let's take a look at three tips to help you analyze the buyer's perspective before you list your residence.

1. Review Your House's Strengths and Weaknesses

Your home may be an attractive option to dozens of potential buyers. Meanwhile, if you identify your house's strengths and weaknesses, you can determine what separates your home from other available residences in your city or town. You also can explore ways to transform assorted home weaknesses into strengths.

Oftentimes, it helps to conduct a home inspection. This evaluation enables a property expert to analyze your home's interior and exterior. After the inspection is complete, you will receive a report that details your house's strengths and weaknesses.

Thanks to a home inspection, you can obtain comprehensive insights into any underlying home problems. You then can take steps to address these issues, and ultimately, boost the likelihood that buyers will fall in love with your residence as soon as they see it.

2. Assess the Local Housing Market

Take a close look at the local housing market – you'll be glad you did. With real estate market insights in hand, you can map out your house selling journey accordingly.

Generally, it helps to differentiate a buyer's market from a seller's market. If you evaluate the local housing market, you can determine if a buyer's or seller's market is in effect.

In a buyer's market, many homes may be available, and they may require several weeks or months to sell. Or, in a seller's market, houses may sell shortly after they become available.

By differentiating a buyer's market from a seller's market, you can create a plan to showcase your residence to buyers. Once you have this plan in place, you'll be better equipped than ever before to streamline the house selling journey.

3. Consult with a Real Estate Agent

When it comes to evaluating the buyer's perspective, you may want to work with a real estate agent. This housing market professional can offer homebuyer insights that you may struggle to obtain elsewhere. Best of all, a real estate agent will help you quickly sell your house and ensure you can maximize your home sale earnings.

Furthermore, a real estate agent is an expert resource that you can rely on throughout the home selling journey. And if you ever have home selling concerns or questions, a real estate agent is ready to respond to them at your convenience.

Perform an in-depth analysis of the buyer's perspective – use the aforementioned tips, and you can gain the insights you need to stir up buyers' interest in your residence.




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